secoo
Prada, Miu Miu to Start Selling on Chinese Luxury E-tailer Secoo
Starting from June, the Italian luxury conglomerate Prada Group will make two of its key brands – Prada and Miu Miu – available on Secoo. Read More
Deeper KOL Collaborations Help Brands Stand out in a Sea of Noise
Brands are starting to realize that they need to come up with new ways to work with bloggers that will excite the KOL and capture their audience’s attention. Read More
Via Secoo, Another Western Luxury E-tailer Enters the China Market
Luisa Via Roma signed a strategic partnership with China’s top luxury e-commerce site Secoo to aid its expansion in the world's largest luxury market. Read More
Chinese Whispers: Wanda and Tencent Debuts the Future of Retail in Beijing, and More
The new shopping mall launched by Dalian Wanda Group and Tencent Holdings this week gave the world a sneak peek at the future of retail. Read More
Secoo’s Chinese Online Luxury Consumer Profiles
Chinese luxury e-commerce platform Secoo released a luxury white paper on Chinese luxury consumers' purchasing habits and profiled the demographics. Read More
Secoo Enlists Roger Vivier for WOW Brand Week
Luxury e-commerce platform has partnered with French footwear brand Roger Vivier to offer customers a limited-edition shoe during WOW Brand Week. Read More
To Win in China’s Luxury Market Means to Succeed in the World
Winning in China's luxury market requires a level of innovation that Western brands need to adopt. Utilizing technology will help brands around the world. Read More
Secoo Attracts More Users as It Pivots Toward Diversification
Chinese luxury e-commerce company Secoo Holding Limited released its fourth quarter 2018 and full-year 2018 earnings results on April 4. Read More
China’s Gen Z Picks the Hottest Weibo Influencers
Here are China's Gen Z’s top five luxury KOLs and celebrities on Weibo, according to Secoo's research that was published lately. Read More
3 Cosmetics Industry Gurus Discuss Selling in a Softer Chinese Economy
Here's what three cosmetics industry executives see in the slowing Chinese economy and how they are adapting strategies for the challenging market. Read More
