scent
A Guide To China’s Fast-Evolving Fragrance Market In 2023
New olfactive trends and the multiplication of international and domestic offerings are reshaping China’s fragrance market. How should brands adapt? Read More
Byredo, Penhaligon’s Parent Puig Reports Stellar Revenue Growth, Eyes China’s Niche Fragrance Market
Eager to expand its fragrance market share in China, the Spanish beauty giant faces stiff competition from rising homegrown brands Read More
The Scent Of Opportunity: How China’s Fragrance Market Can Reach Its Potential
Although high-end perfume has remained relatively novel in China, the market holds big potential for brands that make efforts to educate consumers. Read More
