rolls-royce
China-Inspired Maybach 62 Debuts In Xi’an
Following the footsteps of Bentley, the British ultra-luxury car brand that just debuted in Xi'an last month, this week, German ultra-luxury car manufacturer Maybach unveils its China-inspired edition Maybach 62… Read More-
Bentley First Ultra-Luxury Automaker To Debut In Xi’an
Having recently opened its first dealership in Wenzhou, Zhejiang province, last week Bentley opened its first dealership in northwest China (and 15th nationwide) in Xi'an, capital of Shaanxi province. Read More -
Release The Dragons: Rolls-Royce Unveils China-Only “Year Of The Dragon” Collection
With 2012, the Year of the Dragon, approaching, we're already seeing some luxury brands preparing special limited-edition models and collections with the China market (and Chinese wallets) in mind. Read More -
Ultra-Luxury Carmakers Set Sights On “Red” Chongqing
With more top luxury brands putting a greater emphasis on southwestern China, where consumers are still at a relatively early stage of high-end consumption, booming Chongqing is fast becoming a… Read More -
Auto News Roundup: Porsche Expansion, 2011 Forecast, China Rolls-Royce’s #2 Market
A roundup of news from the China automobile market, where luxury brand expansion is expected to continue even as the overall market cools slightly at the higher end. Read More -
Morgan Stanley Taps China’s Nouveau Riche With $42 Million Stake In Sparkle Roll
Morgan Stanley has found a new way to tap the spending power of China's newly wealthy with its purchase of stake in the Sparkle Roll Group, which runs ultra-luxury auto… Read More -
BMW M3 Tiger Limited Edition Roars Into China
From special models by Rolls-Royce to one-off artist collaborations by Ferrari, the mantra in the China auto market seems to be, "if you build it, stamp 'China Limited Edition' on… Read More -
Trend To Watch: Luxury Automakers Moving Inland
Following the lead of luxury brands like Louis Vuitton and others, luxury automakers too are looking to inland China for long-term growth. Read More -
Rolls-Royce Opens Eighth China Dealership In Ningbo
Along with its global rebranding initiative, Rolls-Royce is focused on expansion, and this expansion is now going beyond initial markets like Shanghai into targeted markets Ningbo, where the automaker just… Read More -
“Unbelievably Young Customers” In China Push Rolls-Royce Image Overhaul
Consumer demographics in China are now pushing some of the world's top auto brands (some of which cater to predominantly older buyers) to consider revamping their image to appeal more… Read More
