rolls-royce
CCI Take: Luxury Brands Chase the Esports Opportunity in China
Burberry is the latest to join in the fray through its newly announced partnership with Tencent Games on its multiplayer online game Honor of Kings. Read More
What AI Can Do for Luxury Brands: Interview
In an experience economy, luxury brands need to understand what artificial intelligence (AI) can really do to their businesses right now. Read More
It’s Official: China’s Luxury Market is Exploding, Fueled by Tesla, Apple
Skyrocketing prices for five-star hotels, top boarding schools, and rare liquors are boosting an already robust Consumer Price Index (CPI) for luxury goods in China. Read More
First Streetwear, Now Hip Hop: When Brands and Musicians Meet
From 'Fendiman' by Jackson Wang, to 'Burberry Made' by Kris Wu, luxury labels are harnessing the talents of China's biggest pop stars. Read More
Jing Daily’s Top 10 Most Read Interviews of 2017
From luxury brands' CEOs to China's KOL authority, here are some of the luxury industry leaders that have caught our attention most this year. Read More
Rolls-Royce’s Leon Li on Becoming ‘Younger and Cooler’ for Chinese Millennials
The director of Rolls-Royce Motor Cars, China discusses why they chose Shanghai for the Asian premiere of the Dawn convertible and why young Chinese clients are demanding bespoke designs. Read More
Can Chinese Artists Lead Luxury Brands into New Territory?
Western luxury brands look to Chinese contemporary artists to tap emerging markets. Read More
5 Key Ways Luxury Can Adapt to How Chinese Consumers Shop Now
Digital developments, traveling Chinese shoppers, and millennials' preferences were among the crucial luxury marketing trends discussed at the recent International Luxury Conference 2015 in Seoul. Read More
Event Watch: SO! Dalian Yachting and Lifestyle Event
A total of 150 top yachtmakers and other luxury brands are set to descend upon Dalian this June to sell the leisure lifestyle to over 14,000 wealthy Chinese attendees. Read More
Rolls Royce Takes Bespoke Cars On China’s Ancient Trade Routes
Once an ancient Chinese trade route, the Silk Road is now used by the British carmaker for its special promotional tour featuring its customized luxury cars. Read More
