roger vivier
JD.Com Plays Matchmaker For Luxury Brands On Chinese Valentine’s Day
JD.com employed advanced marketing tactics to ensure business success and profits for luxury brands during the Qixi Festival. Read More
Roger Vivier Bets Big on New Brand Ambassador
Roger Vivier announced homegrown actor and singer Allen Ren as brand ambassador. What's the bigger vision behind the partnership? Read More
Chinese Film Star Fined for Misleading Weight Loss Ads
Chinese actress Jing Tian has been fined $1.08 million for promoting a questionable health product, serving as a timely warning against false advertising. Read More
As Q1 Results Disappoint, Should Brands Look Beyond China?
From Tod’s to Tesla, many brands reported plummeting sales in the first quarter due to China’s lockdowns. Is this a lesson on overexposure? Read More
Tod’s, PVH & Richemont See a Growing Reliance on China
September’s earnings results confirm that China has tightened its grip on the global luxury market, fueled by the COVID-19 pandemic. Read More
Will Roger Vivier’s New Brand Ambassador Boost Brand Awareness In China?
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Perfect Diary, Roger Vivier, and Louis Vuitton. Read More
On-Screen and Off, Brand Endorsements Speak to China’s Empowered Women
Through an innovative content commerce strategy, Max Mara is driving on-screen female empowerment, which is resonating with Chinese audiences. Read More
Roger Viver Appoints Post-00s Star Ouyang Nana as Their Spokesperson in China And More
Roger Vivier is betting on the 19-year-old star Ouyang Nana to attract more young consumers and rejuvenate its brand image in China. Read More
Prada, Miu Miu to Start Selling on Chinese Luxury E-tailer Secoo
Starting from June, the Italian luxury conglomerate Prada Group will make two of its key brands – Prada and Miu Miu – available on Secoo. Read More
Secoo Enlists Roger Vivier for WOW Brand Week
Luxury e-commerce platform has partnered with French footwear brand Roger Vivier to offer customers a limited-edition shoe during WOW Brand Week. Read More
