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How to generate blockbuster social engagement? Ask Travis Scott and Timothée Chalamet
This week’s global brand collabs? Hypebeast movie merchandise, some big furry boots by Moncler and Rick Owens, and a Travis Scott-designed AP watch. Read MoreLuxury Babies: Decoding China’s Booming Childrenswear Market
Luxury houses including Dior, Burberry, and Gucci have been keen on making childrenswear styles. Now, Louis Vuitton is set to catch up with the trend. Read MoreWhich Paris Fashion Week Brands Understood China?
With the close of Paris Fashion Week, Jing Daily’s highlights are a must-read to find out how brands connected with China’s valuable luxury market. Read MoreParis Fashion Week Embraces Chinese Talents
Next up, it’s Paris’ turn, as the Jing Daily Fashion Week Score focuses on how brands’ collections resonated with Chinese audiences. Read MoreHow Big Is the ‘Billie Eilish Aesthetic’ with China’s Gen Zers?
“World-weariness” is a hot new aesthetic category that Chinese Gen Zers are relating to, but can Western luxury fashion brands take advantage of this trend? Read MoreHow Transparent Should Brands Be During Lockdown?
As brands around the world contemplate lockdown, they are adapting a variety of social tactics to reveal more to their fans online. Read MoreThe Store that Cracked the Code to Attracting Independent Chinese Travelers
Jing Daily explores how Ekseption, a popular multi-brand fashion store located in Madrid, is successfully cultivating a growing Chinese customer base. Read MoreNowness’ ‘Shoppable Video’ Holds Solid Potential For China Luxury Marketing
The LVMH-owned editorial site's "shoppable video" technology could catch on as a significant luxury marketing tool in China. Read MoreBrooding In Beijing: INK Injects Monochrome Into City’s Fashion Scene
Hong Kong multi-brand retailer INK has recently expanded into Beijing, opening a new location in the city’s Dongcheng District. Read MorePhoto Op: JOYCE Spring/Summer 2013 Private Preview
Warming up for Spring/Summer 2013, expanding Hong Kong fashion mini-empire JOYCE recently held its bi-annual exclusive private preview of the upcoming season for the city's fashion elite. Read More