revenge spending
E-Commerce In China Still Booming
The Chinese e-commerce market is forecasted to reach $3 trillion by 2024, which isn’t a surprise considering the factors behind it. Read More
Biden’s Next Moves Could Be Costly For Luxury
The US Chamber of Commerce estimates that American companies could lose hundreds of billions of dollars in potential growth from a US-China decoupling. Read More
LVMH & Kering Stocks Jump Thanks To China Success
Strong Chinese consumer spending has fueled a luxury stock surge for LVMH and Kering SA, but some financial analysts are pumping the brakes. Read More
China’s Luxury Market Will Only Get Trickier In 2021
China was a bright spot for luxury brands in 2020. But don’t expect the same stratospheric market growth in China this year. Read More
The Luxury Brand Playbook for 2021: Copying What Works in China
The marketing approach for 2021 will be to do globally what worked in China last year, from embracing content commerce to investing in livestreaming. Read More
Chinese Owners Bring International Brands to Double Down on the Market
With an inward-facing consumer market, international brands acquired by Chinese companies have intensified their focus on in-country marketing activities. Read More
The Third Wave: After COVID-19 and Economic Hardship, What is Luxury’s Next Challenge?
As the business of luxury shows swift signs of a rebound in China and beyond, luxury brands need to prepare now for the next challenge. Read More
Does A Strong Recovery Mean A Grown-Up Economy For China?
The latest figures for industrial production in China indicate a strong recovery, with its unemployment rate now standing at 5.6 percent. Read More
Why China Will Become The Driving Force Of Luxury
Since China’s population and its projected economic growth will outpace the US and Europe’s, its increase in global luxury consumption seems inevitable. Read More
Have Chinese Beauty Consumers Changed After the COVID-19 Outbreak?
Beauty sales plummeted as COVID-19 started. Now, we are seeing growth in the sector as brands adapt fast to shifting dynamics. Read More
