reuter communications
Do Chinese Consumers Care about Sustainable Fashion?
Brands are receiving opposing signals on whether Chinese consumers want sustainable luxury products or not. Jing Daily sorts it out. Read More
The New Face of Beauty in China: Breakfast Briefing, Shanghai & Hong Kong
The Luxury Conversation and Reuter: Intelligence – the research division of Reuter Communications – are set to publish a new China Insight Report: The New Face of Beauty in China, with the insights and takeaways unveiled in Shanghai and Hong Kong. After the event, the report will be available via The Luxury Conversation website. Key takeaways vital for ... Read More
Chinese KOLs Are a Dime-a-Dozen, but Sometimes a Dime Well Spent
Almost half of young Chinese want to be influencers. With so many to choose from, brands can have an outsized influence by working with many of them, instead of one celebrity. Read More
What’s a Computer? How M-Commerce Triumphed in China
It's difficult to understate how pervasive and essential smartphones are to Chinese millennials, a fact with major implications for luxury brands. Read More
Chloe Reuter on How Luxury Can Leverage China’s KOLs in the WeChat Era
Reuter Communications Founder and CEO Chloe Reuter shares her inside expertise on China's rapidly evolving luxury influencer economy. Read More
