research and development
Can C-Beauty Brands Cultivate Loyal Consumers?
C-beauty brands are sliding down the ranks at China’s shopping festivals, and most have a lack of user stickiness to blame. How can they survive? Read More
Luxury Brand Success in China: Rewriting the Code
The phrase "emerging economy" no longer applies to China's luxury market, so here are ways to break away from traditional luxury marketing there. Read More
Anta Versus Adidas: Will the Chinese Sportswear Brand Win?
Chinese sportswear brand Anta is on track to overtake adidas in market value. How did it manage to rival more renowned brands? Read More
Designing for the Future: Beijing Creativity Incubator RAWR!
The recently established design incubator and rapid prototyper RAWR! is looking to bolster the sector and assist creative, design and technology-based companies in China as well as abroad. Read More
