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Luxury Take Note: Chinese Cultural Consumers Want Creative Perks
One effective way that luxury brands have brought CCCs into the fold is by extending the same perks traditionally offered to their core VIP consumers. Read More
Why The Chinese Cultural Consumer Could Power A Luxury Resale Boom
Any aversion to secondhand luxury is fading fast among CCCs interested in collecting archive pieces and reducing their carbon footprint. Read More
Are Hard Luxury Brands Doing Enough To Engage China’s Gen Z?
Chinese luxury consumers, in particular the younger demographic, are placing a much higher value on brand experience, services and design than ever before. Read More
Why Retailer-Led Brand Collaborations Are So Successful In China
In China, collaborations between brands and retailers have been on the rise over the past decade, led by local upstarts and established names alike. Read More
Do Brand Scandals Follow Familiar Patterns In China?
By recognizing the context around which scandals and boycotts occur, brands can develop rapid response plans in advance for multiple scenarios. Read More
What Does China’s Cultural Consumer Really Want?
The Chinese Cultural Consumer's deep interest in art, culture, and collecting is largely unaffected by commercial considerations. Read More
What Girard-Perregaux Knows About Selling Hard Luxury To China’s Gen Z
Jing Daily recently caught up with Girard-Perregaux to learn how the brand reaches and influences China’s new generation of luxury watch buyers. Read More
Q&A: APPortfolio’s Keith Wong On What China’s Cultural Consumer Really Wants
Keith Wong has worked on art projects with a number of international brands and artists, including Lane Crawford and Daniel Arsham. Read More
Chinese Designer Collaborations Are A Must For Global Brands
Recent years have seen a number of fashion brands tapping emerging and established Chinese designers for special collections or products. Read More
Why Independent Chinese Designers Are So Hot On NFTs
Given the popularity of digital collectibles among China’s young consumers, collaborations can significantly increase their public profile. Read More
