Remo Ruffini
Facing Uncertainty, Moncler Genius Project Is On The Line
Will people shop for Moncler's puffer jackets if a second wave hits this fall? And what’s going to happen to the Moncler Genius Project? Read More
Moncler Leveled by the Coronavirus Despite Strong 2019 Sales
The coronavirus has hit Moncler hard, but the brand is mitigating its costs in a number of ways until business in China goes back to normal. Read More
How CEOs Did Business in China This Year
For luxury brand CEOs, this year filled with many successes and quite a few challenges. Here, our Top 5 CEO interviews in 2019. Read More
Remo Ruffini, Moncler, and the Cult of Innovation
Moncler CEO Remo Ruffini talks with Jing Daily about its first-ever hackathon, its evolving China strategy, and the importance of designing for the future. Read More
Building Brand Resilience in an Era of Hyperconsciousness
What preemptive measures can brands build into their creative processes to help them avoid cultural pitfalls while staying true to their brand messages? Read More
Is Moncler Hot Enough to Sell Winter Coats in Summer? Apparently, Yes.
Is the ‘fast fashion’ strategy effective for luxury brands? Yes, according to the latest information provided by Moncler, and experts seem to agree. Read More
