Puma

Western luxury brands can learn from the rise of the worry-free narrative in China, helping them better navigate the crisis and connect with consumers. Read More

We visited the biggest streetwear show in China and spoke with industry veterans to discover how streetwear in China is taking on a life of its own. Read More

Ever since Versace’s t-shirt gaffe this week, the list of Chinese ambassador defections seems to grow daily. R3’s June list sheds some light on newcomers. Read More

More than 80 percent of 20-22 year olds in China have myopia, owing to an excessive use of phones and screens. For luxury eyewear brands, this means big business. Read More

Puma has performed strongly in recent years but, thanks to the meteoric rise of its luxury brands in China, Kering’s attention is elsewhere. Read More

The French luxury group is celebrating revenue growth as its brands benefit from a sharp rise in spending in the Asia Pacific region and Western Europe. Read More

It's not all about the hype though—this Beijing-based designer hopes his stylish sneaker air filters can help raise environmental awareness. Read More

“Professional sport is still a relatively new concept in China, and it’s easy to forget that when the market moves so quickly,” says one China sports expert in a new video on the status of athletic marketing in the country. Read More

Jing Daily interviews Chinese creative professional Liu Qing, who has designed ads for the likes of Lancôme, Porsche, Volkswagen, and many more top global brands. Read More