Marimekko’s Flower-Filled Designs Spring To Life In Shanghai
Following its first store in Beijing in August, the Finnish brand fond of bright colors and lively prints continues its foray into China with a second boutique in Shanghai. Read More
Chinese Models Emerge As Growing Force In Global Ad Campaigns
A rising number of fashion, beauty, and retail brands have been adding Chinese models to their ad campaign roster in hopes of appealing to consumers in China's flourishing fashion market. Read More
Dior Launches Second “Secret Garden” Campaign In China
Vogue China has been prioritized over fashion magazines from Europe to print the couture label's new international print and video campaign. Read More
Lane Crawford Launches A/W 2012 Campaign, Nick Knight Collaboration
Leading Hong Kong-based high-end retailer Lane Crawford regularly delivers exclusive collaborations with the most celebrated fashion names, presenting the fashions of the season time and time again. Read More
Publishers Celebrate China’s Hunger For Fashion Magazines
In China, where a burgeoning consumer class still relies heavily on glossy magazines to inform and educate, booming sales of European and American fashion mainstays is a welcome source of revenue for otherwise struggling names. Read More
COLORS Magazine Launches Chinese-Language Edition
After much deliberation (and many issues over the years featuring China) the 21-year-old Italian photography quarterly COLORS is growing ever more global with the launch of its new bilingual Chinese-language edition. Read More
Dazed&Confused Publishes Special Chinese New Year Issue
The new issue of the popular British magazine Dazed&Confused commemorates Chinese New Year by highlighting up-and-coming Chinese artists and musicians. Read More
