price hike
As Coach Moves Upmarket, Will Chinese Consumers Follow?
Coach has plans to raise prices in China as much as 20 percent. Will the move boost the handbag maker’s allure or alienate loyal customers? Read More
Chinese Shoppers Line Up for Louis Vuitton After Price Hike
Louis Vuitton is the latest luxury giant to raise its prices in 2022, following Dior and Hermès. But will Chinese consumers keep buying? Read More
Have Luxury Brands Gone Too Far With Their Recent Price Hikes?
Dior and Celine each announced recent price increases — one of several over the past year. But have these price hikes gone too far? Read More
Can Bosideng Climb Its Way Into the High-End Market?
Bosideng has ambitions to hike its prices and enter the high-end market. But are consumers ready for a Chinese luxury down jacket brand? Read More
Will a Chanel Handbag Shortage Only Fuel Demand?
2021 has been good to Chanel. There’s been a great demand for handbags, causing shortages, and three price increases in China. But will 2022 be as kind? Read More
How Price Hikes Help Chanel Maintain Its Allure
Chanel has rolled out its third price hike of the year, raising the cost of its most iconic bags in a bid to bolster exclusivity. Will it work? Read More
Chanel Takes on the Resale Market With One Bag per Person per Year Policy
Chanel is now limiting the number of purchases for its most popular handbags to one of each per customer per year. Will more brands follow suit? Read More
Is China’s Affordable Luxury Market Dying?
Affordable luxury had a great run in China, but some factors have led many to believe that this market is tanking post-COVID-19. Read More
Does Downward Pricing Work in China? Ask Victoria Beckham
Victoria Beckham’s new accessible direction will launch in November. But will a downward pricing structure boost its China appeal? Read More
4 Strategies for Attracting Repeat Customers In China
Return customers are crucial in all luxury markets but especially in China. Here, Jing Daily looks at effective strategies for attracting them back. Read More
