prada
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Chinese Millennials Covet Dior, Prada When Shopping Abroad
Dior, Prada, Gucci and Coach are the top brand picks for Chinese millennials shopping abroad, according to a recent WeChat survey. Read More -
China’s Runaway Shopping App RED Dares Competitors to Enter Price War
China's shopping app RED launched a Weibo campaign to flaunt its competitive pricing advantage over other e-commerce platforms. Read More -
Report: Brands Need to Innovate to Cater to ‘Established’ Chinese Luxury Shoppers
A recent report by Exane BNP Paribas shows three ways luxury brands are embracing innovation to reignite consumer interest. Read More -
Report: Chanel, Prada Among Brands Chinese HNWIs Most Aspire to Buy in 2017
Agility Research and Strategy's "Affluent Insights Millionaire Report" shows China's millionaires spent about US$9.5 billion on luxury fashion and jewelry and watches alone in 2016. Read More -
Gucci Leads as Top Handbag Brand for Chinese Women
A new survey finds that Gucci dominates for handbags and Chanel wins as a favorite clothing brand for wealthy Chinese women. Read More -
35 Luxury Gifts to Celebrate the Year of the Monkey
The year of the monkey is upon us, which means that global luxury brands are taking the opportunity to court Chinese shoppers with curated primate-themed collections. Read More -
These Luxury Brands are Best at Balancing Exclusivity and Demand in China
According to the results of a new survey, Bottega Veneta, Ferragamo, and Prada are among the brands with a high "desirability surplus" relative to brand awareness in China. Read More -
Is China Luxury Demand Really ‘Weak’?
Slowing domestic sales in China are only a small part of the picture when it comes to assessing global Chinese shoppers' appetite for luxury. Read More -
Gucci, Louis, Prada: Survey Says China’s Wealthy Women Still Love Mega-Brand Handbags
A new survey finds that brand status and design are still significant decision factors for affluent Chinese women making big-ticket handbag purchases. Read More -
China’s Slowdown Means End of ‘Low-Hanging Fruit’ for Foreign Luxury Brands
As the era of easy China sales growth ends for foreign brands, they need to develop a strong understanding of their Chinese customers in order to stay ahead in this challenging yet vital market. Read More
