Pop Mart
The Best C-Beauty Campaigns for CNY
Jing Daily looks at five brilliant CNY campaigns from C-beauty brands and how these local names market for this traditional festival with modern twists. Read More
Will Global Brands Take the Podcast Plunge in China?
Branded content could be the next frontier for podcasts in China, as audio platform Lizhi announced its partnership with toy maker Pop Mart last week. Read More
Idol Hua Chenyu Storms China’s Toy Market With Tiny Lookalike
Hua’s team could be eyeing a piece of the multi-billion dollar toy market, but what Hua’s fans want is a piece of the idol. Read More
