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When Chinese consumers look for new, transformative luxury products, aside from aesthetics and quality, they search for the metaphor behind an object—Yù Yì. Read More

Burberry has shut down four retail stores in Shanghai since August 2018, according to a report by the Chinese fashion news site No Fashion. Read More

Starting on April 1st, China will reduce VAT (value added tax) for import companies from 16% to 13%, and the cross-border tax will be lowered as well. Read More

Hong Kong actor Shawn Yue, who is the brand ambassador for Tommy Hilfiger in China, had the largest influence on consumer purchases in Q4 2018. Read More

To attract the attention of Chinese consumers, luxury brands have released special-edition Year of the Pig products to welcome this year's Lunar New Year. Read More

Airport Authority Hong Kong has awarded contracts to a star-studded line-up comprising many of the world’s most famous luxury brands. Read More

A new study by Kadence International indicates 'experiential' marketing is effective in making a luxury brand look more luxurious to Chinese consumers. Read More

A recent survey by investment bank RBC Europe found that market leaders Chanel, Gucci, Hermès, and Prada are even more desirable among Chinese luxury consumers, extending their lead on other brands. Read More

Swiss watch sales rose 44 percent in China last year, where a popular phrase says "the poor play with luxury cars while the rich play with luxury watches." Read More

Hurun's latest luxury consumer price index report shows that China's high net worth individuals have experienced a price spike of 82 percent in 10 years. Read More