Perfect Diary
The Top 5 China Collabs of 2021
This month, our Chinese Designer Collabs column looks at the very best China-related partnerships and drops during 2021. Read MoreC-Beauty Collabs Hits and Misses From Singles’ Day
A downspell in sales has forced C-beauty brands to ideate new ways of capturing young consumers. Jing Daily puts some collaborations under the microscope. Read MoreCan C-Beauty Brands Cultivate Loyal Consumers?
C-beauty brands are sliding down the ranks at China’s shopping festivals, and most have a lack of user stickiness to blame. How can they survive? Read MoreC-Beauty Surpass International Brands For The First Time
For the first time, Chinese beauty labels surpassed international competitors in online GMV, with Florasis and Perfect Diary topping the list. Read MoreWho Will Win The Luxury Space Race?
With China stepping up its space exploration, will the country’s wealthy soon want space themes from luxury fashion? Read MoreCan Perfect Diary Take C-Beauty Global?
Perfect Diary has dominated China’s beauty market with its community building and innovative collaborations. But will these tactics work on a global stage? Read MoreMove Over C-Beauty, C-Pop is Up
Tencent’s reality show, Produce Camp 2021, has produced China’s latest boy band sensation, INTO1. But can it wow global audiences? Read MoreWhat the World Needs to Learn From Chinese Content Commerce: Part Five
Inundated by advertisements on a daily basis, Chinese consumers have grown numb to traditional marketing strategies and messaging. Read MoreWhat Is Luxury’s Next DTC Opportunity in China?
Though far from a new retail segment, the past year has represented a turning point for direct-to-consumer (DTC) brands, particularly in China. Read MoreIs K-Beauty’s Reign Coming To A Close?
Amorepacific's affordable beauty brand Etude House is closing shop in China, showing retailers just how competitive the country’s beauty market can be. Read More