ParkLU
M&A Predictions for 2021
From beauty growth to tech innovation, Jing Daily asked the luxury experts which key trends will be driving new deals in 2021. Read MoreAlibaba Group’s Sophisticated Game of Monopoly
44 percent of global sales come through a number of Chinese-owned companies, which in order of ranking include Taobao, Tmall, Jd.com and Pinduoduo. Read MoreLaunchmetrics Moves into China with PARKLU Acquisition
The acquisition of influencer analytics platform PARKLU by Launchmetrics illustrates the fashion industry’s reliance on the China market. Read MoreHow COVID-19 Reshaped This Part of China’s Influencer Economy
Multi-channel network (MCN) agencies have changed how brands work with KOLs in China, but where will this industry head after the COVID-19 pandemic? Read More8 Pitfalls of Social Selling via Livestreaming in China
Brands are lining up to collaborate with top live streamers in China. Those endorsements come with a heavy price tag, so are these campaigns worth it? Read More10 KOL Marketing Trends in China for 2020
Here are 10 KOL marketing trends we are keeping tabs on in China for the coming year, such as the rise of micro-KOLs, live-stream e-commerce, and more. Read MoreCHina CHat 2019
China’s Biggest WeChat & Digital Marketing Conference for International Companies CHina CHat is a 2-day event dedicated to WeChat and China online digital marketing. Co-organized by two of the most… Read MoreDemystifying The Hot Social Commerce Platform Little Red Book
Here are key takeaways from Jing Daily x PARKLU Workshop "Influencing Chinese Consumers With Little Red Book KOL" on July 10. Read MoreJing Daily x PARKLU Workshop: Influencing Chinese Consumers With Little Red Book KOLs
Little Red Book (aka RED or Xiaohongshu) is one of the most popular social commerce apps amongst millennial women in China. It combines user-generated content, e-commerce, and a social recommendation… Read MoreTechNode’s Emerge Conference
A deep dive into emerging Chinese tech trends The Emerge conference was born when TechNode saw that there is an enormous information gap about emergent technology trends in China. Topics… Read More