online
China’s Online Music Market Is Moving…Say It Loud!
More than ever before, in the next year we are going to see important developments in the China online music market. Read More
Jumeirah Inks Digital Agreement With Ctrip To Woo Chinese Tourists
In an effort to lure more outbound Chinese travelers to its properties in Dubai, the Maldives and elsewhere, this week Jumeirah Hotels & Resorts signed a global direct connectivity partnership… Read More
In Fashion And Social Media, What Is Hong Kong’s Position?
Coinciding with the launch of major fashion weeks around the world, this month Hong Kong played host to several social media events. Read More
For Luxury Brands In China, WeChat Is The Place To Be
One of the hottest topics in the China digital marketing world is the potential for WeChat, the world’s largest group messaging app, to break into the broader global social media… Read More
Zara Jumps On China’s E-Commerce Bandwagon
Now with more than 100 brick-and-mortar locations in more than 40 cities in China, on September 5 the Spanish fast fashion juggernaut Zara will launch its mainland Chinese online store,… Read More
China’s Luxury E-Commerce Market Heads In A New Direction
A shakeout in China's nascent luxury e-commerce market has become glaringly apparent this year as domestic e-tailers have found it increasingly difficult to stay afloat, let alone turn much of… Read More
If You’re Not Online In China, Forget About It!
In a country where brands have been known to place income over ethics, shoppers rely on peers, not brands, for honest product feedback. An endorsement from a fellow shopper can… Read More
Indie Fashion Boutiques & Designers Band Together For Shanghai Pop-Up
If there's one development in the Chinese fashion world that we've felt couldn't come quickly enough, it's the growing number of independent multi-brand boutiques appearing in Shanghai and Beijing. Read More
Japanese Lifestyle Brand MUJI To Launch Online MESSE In China
While MUJI already has an online presence in China, the company is likely interested in getting more deeply involved in the growing Chinese e-commerce market for mid-range international brands. Read More
China Online: How To Capture The New Chinese Consumer
While it’s easy to be taken in by the numbers, many people fail to realize that engaging the Chinese consumer is harder than it looks. Read More
