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5 Tips for Navigating Hard Luxury in China
Hard luxury is back with a bang. But this momentum reflects a dynamic that is disrupting traditional brand-consumer relationships. Read More
Swatch x Omega Stirs Craze Around the World — Except in China
The Swatch x Omega collaboration has caused chaos worldwide, reselling for more than 10 times its original value. But in China, reactions were muted. Why? Read More
The Emergence of Chinese Luxury Brands: From Hope to Reality?
As young Chinese consumers look inward, the creation of more Chinese luxury brands and interest in them will continue to grow for these consumers. Read More
Louis Vuitton, Chanel and Others Awarded Luxury Tender Contracts from Airport Authority Hong Kong
Airport Authority Hong Kong has awarded contracts to a star-studded line-up comprising many of the world’s most famous luxury brands. Read More
Watch Out: China’s Young Influencers Lead Timely Recovery of Global Luxury Watch Market
Despite a downturn in recent years, China is leading the way for the recovery of the entire Swiss luxury watch industry. Read More
China Wants Fewer Burberry and BV Handbags, More Chanel and Hermès
A recent survey by investment bank RBC Europe found that market leaders Chanel, Gucci, Hermès, and Prada are even more desirable among Chinese luxury consumers, extending their lead on other… Read More
Chopard Tops Word of Mouth Index for Luxury Watches in China
Chinese consumers make up the biggest portion of visitors to luxury watch brands' global online stores, but poor website optimization and a lack of connections to retail stores in China… Read More
Five Swiss Watch Brands Driving Sales Recovery in China
Swiss watch sales rose 44 percent in China last year, where a popular phrase says "the poor play with luxury cars while the rich play with luxury watches." Read More
China: This Week In Digital Luxury Marketing
A roundup of recent digital campaigns on China’s social media, featuring Jaguar, Godiva, Piaget, Omega, and Zegna. Read More
Swiss Watch Exports Slump 16.5 Percent As Anti-Graft Drive Endures
After a brief period of optimism that the worst was over for China's Swiss watch sales, new export numbers show that brands will have to hold on longer in their… Read More
