nyfw
IMG Deal Will Bring US Designers To A Huge Chinese Audience
A deal between IMG and Tmall to digitally amplify American designers’ collections across China is sure to tip the fashion industry even further eastward. Read More
From Consumers to Creators, a Manifesto of a Young Chinese Shopper Today
As a conscious millennial consumer, Sophia Jin is one of China’s new generation whose education and career ambitions are shaping the luxury industry. Read More
Interview: Mukzin Adds a Touch of Ancient China to New York Fashion Week
Jing Daily talked to Mukzin during New York Fashion Week on navigating the impact of coronavirus for their show, using Chinese elements, and more. Read More
Alibaba’s Already Winning Over China’s Gen Zers: Here’s How
While other brands may only be pushing Gen Z to buy, Alibaba attempts to create a model which both supports creativity and feeds back into sales. Read More
The Best and Worst of NYFW SS20
The Jing Daily team is pleased to introduce the Jing Daily Fashion Week Score, which evaluates a range of parameters to assess how a brand’s collection resonates with Chinese audiences. Read More
Can Tmall’s NYFW Show Present China as Creators Instead of Consumers?
Tmall’s China Cool events at NYFW was a popular draw, but are they getting any closer to proving that China's creatives are on a world-class level? Read More
NYFW Winners & Losers, the China Perspective
Here is our look, from the China perspective, of who won and lost the Spring/Summer 2019 New York Fashion Week. Read More
Alibaba’s Fashion Ambitions—and Obstacles—Showcased in New York
The ability to sell millions of articles of clothing and accessories online doesn’t automatically provide Alibaba with an “in” to high fashion. Read More
Three Tips for NYFW Newbies from Simon Collins
Here are three tips from influential fashion educator Simon Collins for Fashion Week newcomers that can quickly turn an amateur into a pro. Read More
Tmall Will Launch New Luxury Brands Each Month in 2018
Though the e-commerce platform is increasing its luxury offerings, it chose more mainstream Chinese brands to showcase during its “China Day” at New York Fashion Week. Read More
