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How StockX Stormed China’s Sneaker Market
Sneaker reseller StockX has jumped in valuation after its latest round of funding, thanks to strategic bets placed on Greater China. Read MoreYour Introduction to the Gen-Z Consumer
With their online savvy and serious spending power, Gen Zers are fast becoming a focus for international luxury brands. Here's what you need to know. Read MoreChinese Whispers: Fan Bingbing’s Short-Lived Comeback to Louis Vuitton and More
Fan Bingbing was spotted to appear as Louis Vuitton’s brand spokesperson in the Instagram and Weibo post, but the post was quickly taken down. Read More3 Top Luxury Apps for the Chinese HNWIs
In an age of accelerated digital noise, China's HNWIs crave smoother processes, comfort, and silence. That’s where luxury apps come in. Read More10 Chinese Photo-Sharing Apps Luxury Marketers Need to Know
Brands seeking to reach Chinese users have at their disposal a vast range of photo- and video-sharing social apps competing for a market share of selfie-loving youth. Read More3 Chinese Apps To Boost A Brand’s WeChat Marketing Strategy
From video to selfie apps, there are several key platforms that can be integrated with WeChat to heighten a user's experience. Read MoreTmall Goes Social With Brand-Tagging Mobile App
Shopping meets social networking on a new mobile feature unveiled by Alibaba's B2C giant. Read More‘Brand-Tagging’ Mobile Apps: China’s Next Selfie Sensation
Apps featuring the capability to tag brands are making waves in China, providing a huge opportunity for companies to access the country's emerging middle class. Read More