net-a-porter
The Top Four Brands That Won International Women’s Day
Ahead of International Women's Day, Jing Daily highlights four brand campaigns that resonated greatly with today’s Chinese females. Read More
What Happens to Luxury if Chinese Consumers Cut Back?
China’s consumers are cutting back on spending as the country struggles with recent economic challenges. But what will this mean for luxury brands? Read More
Can NET-A-PORTER’s Celebrity Cast Pay Off In China?
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
How Global Luxury Retailers Entice Chinese Shoppers
Jing Daily highlights three China-oriented solutions that have been successfully implemented by international luxury retail disruptors post-pandemic. Read More
The Asia Pacific & Jewelry: Richemont’s Pandemic Bright Spots
COVID-19 has made jewelry more dominant while reshuffling Richemont’s regional mix, growing the Asia Pacific larger than Europe and the Americas combined. Read More
Hermès Is Proof That Gen Z Is Turbocharging The Luxury Recovery
The most influential luxury brands haven't just returned to form; they're now performing better than ever. How? By connecting with Gen Z. Read More
Is China Ready for Farfetch’s Tmall Launch?
Following its Alibaba-Richemont deal, Farfetch has officially launched a Tmall store, providing 3,500 brands access to over 700 million Chinese consumers. Read More
NET-A-PORTER & ART021 Launch the Incredible Female Artist Award
NET-A-PORTER and ART021's inaugural art competition will see Chinese actress Tan Zhuo serve as ambassador and one of five judges. Read More
The First Rule of Clubhouse Is Don’t Talk About Clubhouse
Chinese users flocked to Clubhouse, a US-based, invite-only chat app, to take part in public discussions on sensitive topics. Then China shut it down. Read More
The Top 5 Luxury Brand Campaigns of 2020
This year, online-to-offline campaigns became standard for luxury brands in post-pandemic China, and Jing Daily has picked its top five for 2020. Read More
