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4 Key Takeaways from McKinsey’s Chinese Luxury Consumers 2019 Report
China's luxury spending sees no sign of cooling down in the coming years, according to McKinsey & Company's latest China luxury report. Read MoreBrands Shouldn’t Ignore the Influence of Instagram in China
When it comes to marketing to Chinese luxury consumers, could Instagram influencers give Weibo KOLs a run for their money? Read MoreLuxury Brands Bet on White Valentine’s Day to Boost Men’s Product Sales
A big trend this year is that more male-centric brands participated in White Day campaigns to persuade female consumers to treat their partners. Read MoreThe Value of Being Different: Lessons from Hermès and Icicle
Luxury brands need to break the mold in order to succeed in China. Here's how brands like Hermès and Icicle have found success in the market. Read MoreThe Art of Content and Commerce in China
In partnership with Farfetch, Jing Daily's second CEO breakfast series discussed the future of content and commerce in China. Read MoreImporting the Catwalk: How High-End Fashion Shows Came to China
Chinese customers and influencers have rapidly become front-row denizens at fashion shows, with a dedicated staff pampering them. Read MoreHow Brands Are Missing Opportunities with Wealthy Chinese: Ruder Finn/CSG Report
Jing Daily had a deep conversation with Ruder Finn and Consumer Search Group on what are missing opportunities for luxury brands in 2019. Read MoreNavigating Luxury In China: Advice From The Front Line
Fashion marketing experts share insightful learnings from a recent event discussing the luxury market in China. Read MoreThe Hot Chinese Blogger Playbook: Winning Over Fans
Many bloggers have garnered the trust of million fans over the years, and those fans have become the secret ingredient to their success. Read MoreWill Chinese Buyers Accept Valextra’s Bold Answer to Logomania?
Valextra, dubbed the “Italian Hermès” by Chinese bloggers, intends to make a splash during Milan Fashion Week by debuting their #NoLogoMyLogo campaign. Read More