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mr. bags

  • CEOs

    Valextra Taps into Design and Architecture to Attract Chinese Consumers

    Lin Wang  |   Share
    Jing Daily talks with Valextra CEO Sara Ferrero on their retail approach, working with KOLs, and what’s next for the stately Italian luxury brand in China. Read More
  • China’s Consumers Want ‘Lucky Luxury’

    Jiaqi Luo  |   Share
    When Chinese consumers look for new, transformative luxury products, aside from aesthetics and quality, they search for the metaphor behind an object—Yù Yì. Read More
  • Farfetch and Tmall are Taking Influencer Collaborations to the Next Level

    Lauren Hallanan  |   Share
    Farfetch joined forces with Mr. Bags to launch a Mini Program store, while Austin Li became the first KOL to launch a Tmall Global Influencer Store. Read More
  • Retail

    Digital Luxury Drops in China: Why They Work

    Jessica Rapp  |   Share
    There are signs that the "drop" model could be here to stay, at least as long as streetwear culture thrives among young shoppers in China. Read More
  • Companies

    Tod’s Made a Killing from Mr. Bags Collaboration, Racking up over 4.7 Million RMB

    Yiling Pan  |   Share
    In the latest collaboration with Mr. Bags, Tod’s sold out 320 "Unicorn D Styling" limited-edition handbags, garnering approximately 4.77 million RMB in sales. Read More
  • Why Influencer Collaborations in China Work

    Elisa Harca  |   Share
    Brands leading the way in influencer collaboration range from huge international companies to upstart labels, but they each have their strong points. Read More
  • Marketing

    After Landing Louis Vuitton, Can Little Red Book Attract More Big Luxury Brands?

    Ruonan Zheng  |   Share
    Louis Vuitton debuted on Little Red Book earlier this month, becoming the first luxury brand to launch a page on this popular social shopping platform. Read More
  • Companies

    In the Name of Love: How These 6 Luxury Brands Capture Consumers’ Hearts in 520 Holiday

    Ruonan Zheng  |   Share
    In China, May 20 is now a special time for expressing love, and an important gift-giving holiday, here are how luxury brands monetize on this opportunity. Read More
  • How Luxury Brands Take Chinese Consumers Cruising in New York

    Ruonan Zheng  |   Share
    Cruise show has evolved into a competitive sport for fashion brands to present over-the-top experiences, commercially-accessible pieces in exotic locations. Read More
  • In a Bid for Even More Fans, Mr. Bags Launches a New WeChat Account, More Video

    Lauren Hallanan  |   Share
    Here is how Mr. Bags, China's top luxury handbag influencer, evolves his content strategy in a highly competitive influencer market. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 06/02/2023

Index LevelDaily Change% Change
266.00+$9.783.82%
LVMHKeringRichemont
+$4.15+$0.89+$0.32
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