mongolian village
Video: Luxury Brands Get Personal To Make Experiential Marketing Work In China
From Shanghai's Johnnie Walker House to Shang Xia's pop-up "Human and Nature" exhibition and Shanghai Tang's Mongolian Village in Hong Kong, major brands are pulling out all the stops to appeal to a more discriminating Chinese luxury consumer. Read MoreScotland’s CONTEXT Interiors Opens Pop-Up “Museum” In Hong Kong
Running now at The Landmark on Queen's Road Central, the Scottish design and retail brand CONTEXT Interiors is bringing its unique curated home furnishings and accessories to Hong Kong in the form of a pop-up "museum" through January 21, 2012. Read MoreSqueezed Out By Abercrombie & Fitch, Shanghai Tang Launches Pop-Up “Loft” In Hong Kong
Kicking off yesterday, October 23, and running through February 20, 2012, Shanghai Tang is testing out a new "pop-up" loft concept upstairs from its first location in the sixth floor of the Pedder Building in Hong Kong. Read More