Moncler Young Icons collection
With An Eye To The Future, Moncler Is Winning The Long Game In China
With the launch of 7 MONCLER FRGMT HIROSHI FUJIWARA, Jing Daily takes a closer look at how Moncler reinvigorated its brand image through its Genius project. Read More5 Tips For Launching Successful Popups In China
International luxury players must communicate their brand values through dynamic scenarios now that their rivalry with domestic luxury retail has escalated. Read MoreKering Dominates Top Spot On China Global Luxury Index
As March began, the Jing Daily Global Luxury Index was riding at an all-time high. But fashion's decision to stop using Xinjiang cotton could change things. Read MoreMoncler Looks to ‘New Luxury’ in 2021
The luxury puffer jacket maker reported revenues of 1.4 billion euros in 2020 and and 675.3 million euros in Q4, beating analyst expectations. Read MoreThe Top 5 Luxury Brand Campaigns of 2020
This year, online-to-offline campaigns became standard for luxury brands in post-pandemic China, and Jing Daily has picked its top five for 2020. Read MoreWill Moncler’s First Acquisition Win China Sales?
Moncler has announced that it will acquire the luxury brand Stone Island, perhaps signaling that it wants to compete with rivals LVMH and Kering. Read MoreHow Moncler Won The Luxury Gen-Z Market In China
Moncler launched its China-exclusive Moncler Young Icons collection along with the unveiling of an immersive project at the Shanghai Ruiou Shopping Mall. Read More