Missoni
Can Luxury Help China’s Young Renters DIY Their Dream Homes?
Many Chinese tenants are transforming their living spaces into dream homes through DIY apartment renovations — with a fashion-and-function consumer mindset. Read More
3 Unexpected Luxury Growth Categories Coming to China
Despite a gloomy global economy, China’s luxury market continues to break new ground. Here are three luxury categories with massive development potential. Read More
Consumers in China’s Lower-Tier Cities Are Fueling Luxury Growth Online
Domestic lower-tier consumers that do not have access to high-end brands’ brick-and-mortar stores are now fueling luxury growth online. Read More
CEO Livio Proli on Bringing Missoni to China
For the first time, Italian heritage label Missoni has entered China. Read what CEO Livio Proli’s plans are for the market. Read More
What Does Crazy Rich Asians’ Lackluster Box Office Returns in China Mean for Luxury Brands?
The hope that Crazy Rich Asians would spur the massive conspicuous consumption in China that its characters engage in proved unfounded. Read More
Can ‘Crazy Rich Asians’ Surprising Release in China Spark a New Round of Luxury Fever?
How should luxury brands interpret the surprising release of Crazy Rich Asians in China? Read More
