milan fashion week
Three Future Trends in Chinese Luxury
At a recent Tong Digital breakfast briefing, the future of Chinese luxury was discussed, and some surprising points were made. Read More
The Italian Agency That Brings Luxury To and From China
The Camera Nazionale della Moda (CNMI) Italiana has been working hard to uphold these cultural values and promote Italian fashion across global markets. Read More
Milan Fashion Week: Why D&G Needs to Act Now to Restore Trust with Chinese Consumers
Three months can seem like an eternity. Dolce & Gabbana should not waste another three months to make a heartfelt comeback in China. Read More
Importing the Catwalk: How High-End Fashion Shows Came to China
Chinese customers and influencers have rapidly become front-row denizens at fashion shows, with a dedicated staff pampering them. Read More
Fake Dior Fashion Week Tickets? China Seller Hawks Front Row in Paris for $146K
VIP passes that promise access to hip luxury brands’ fashion week shows and events are being offered at prices ranging from $732 to $146,325 in China. Read More
Are Virtual Influencers Coming to China’s Luxury Market?
Virtual influencers are becoming much more attractive to luxury brands as bad boys--and girls--increasingly misbehave, denting the brand’s image. Read More
Moncler Advances its “Genius” Strategy in China
The brand known for its puffy down jackets introduced lines by eight different designers, including visionaries Craig Green, Simone Rocha, and Hiroshi Fujiwara. Read More
Chinese Gucci Fans Divided Over “Horror Movie” Runway Show
Some were put off by the inclusion of fake heads and baby dragons, while others admired the innovation. But can Gucci cater to both meme-loving millennials and those looking for… Read More
Emerging Chinese Designers Flock to Major Fashion Shows, but Returns Are Low
This year, more Chinese designers attended international fashion shows than before, but the returns for an emerging designer are small. Read More
Interview with Yang Mi, Michael Kors’ New Brand Ambassador
We speak with Yang Mi, one of China's most celebrated actresses, who has long had a relationship with Michael Kors and just became the brand's first ambassador. Read More
