metaverse
From Hèrmes To Bored Ape Yacht Club: The Problem With Protecting Brand IPs In Web3
Web3’s legal gray area is allowing numerous counterfeiting and trademark misconducts to slip through the cracks. What can brands do to protect themselves? Read MoreUnleashing The Power Of Virtual And AI-Led Marketing In China: Insights For Brands
Brands are using virtual personas and AI-led marketing in China to engage like never before. NFTs, gamified content and AR are just a few of the options. Read MoreGreenhushing And Metawashing: How Fast Fashion Obscures Its Carbon Footprint Behind Web3, The Metaverse
As fast fashion dives into the virtual realm, it’s taking its polluting practices with it. Is it a ploy to deflect consumers from its devastating real-world impact? Read MoreLaneige’s Virtual Store, China’s AI Singers Cause Controversy & More: Web3 Drops Of The Week
The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Photo: Metaverse Post Read MoreWhy The Metaverse Isn’t Dead: Key Takeaways From The Jing Meta Web3 Webinar
Jing Daily’s latest webinar reveals how phygital experiences are revolutionizing consumer journeys and driving brand engagement in the metaverse. Read MoreCraftsmanship Meets Code: Draup Founder Dani Loftus On Generative Fashion And Couture
In our inaugural Jing Meta Insider column, Dani Loftus explores the role of generative high fashion in the digital world, and today’s code-based couturiers. Read MoreFrom Pucci to Cavalli, Fashion Veteran Peter Dundas Speaks On The ‘90s, His Namesake Label, And Going Virtual
From Gaultier to Cavalli to Pucci, Peter Dundas’ influence on fashion spans across three decades. Now, the designer sits down to talk about embracing change through his eponymous label. Read MoreJing Meta X GEEIQ: Is the metaverse enough? Exploring mixed reality, phygital and luxury in Web3
Join Jing Daily and GEEIQ for an exciting discussion on the future of digital experiences for brands, consumers and the role of the metaverse in shaping it. As virtual worlds… Read MoreFendi & Ambush Join Ledger, Gucci Cruise’s Zepeto Catwalk & More: Web3 Drops Of The Week
The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Read MoreWith The Metaverse’s Branding Dilemma, How Is Web3 Redefining Luxury Standards In Retail?
The rise of Web3 technology is impacting luxury’s approach to consumers. Jing Daily explores how this shift is influencing luxury’s playbook and redefining the industry Read More