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Tag

mercedes-benz

  • Marketing

    Moncler x Mercedes-Benz, Raf Simons’ Fred Perry Finale, And Mowalola Timbs: Global Collabs Of The Week

    Sadie Bargeron  |   Share
    Moncler and Mercedes-Benz prove luxury branding goes beyond consumer-focused products, while Raf Simons launches his last Fred Perry capsule. Read More
  • Content Commerce

    Will Global Luxury Brands Forget About Bilibili?

    Avery Booker  |   Share
    The past year has shown that Bilibili’s position is far from secure, with recent financials revealing a clear disconnect between user growth and revenue. Read More
  • Consumer Insights

    Could China’s ‘Sandwich Generation’ Offer a Windfall for Luxury?

    Glyn Atwal  |   Share
    Caught in the middle of caring for children and parents, this is a demographic luxury often disregards. Yet a closer look uncovers a profitable opportunity. Read More
  • Marketing

    What’s Behind China’s ‘Slanted-Eye’ Outrage & How to Avoid It

    Jiaqi Luo  |   Share
    From Mercedes-Benz to Made-in-China companies, brands have angered netizens over Chinese marketing with “slanted-eye” looks. But who’s really to blame? Read More
  • The Future of Luxury

    What We Learned About Luxury In 2021, From A(bloh) To (Gen) Z

    Daniel Langer  |   Share
    This year was crucial for the luxury industry, full of change and disruption. Here, I reflect upon luxury’s most critical moments from 2021. Read More
  • Content Commerce

    Bilibili’s Never Been Hotter, So Why Are Its Shares Sliding?

    Avery Booker  |   Share
    Bilibili's success comes at a price, with the platform struggling to offset the cost of wide-ranging digital marketing and user acquisition efforts. Read More
  • Content Commerce

    How Mercedes-Benz Won Over Women on Xiaohongshu

    Louisa Loehrig  |   Share
    Who says cars are mainly for men? They are absolutely not, and Mercedes-Benz has been doing what they can to drive out (excuse the pun) this stereotype.  Read More
  • The Future of Luxury

    Chinese Luxury Cars!? Yes, But How Can They Succeed?

    Daniel Langer  |   Share
    Chinese automaker BAIC debuted its luxury sports car Arcfox at the Geneva Auto Salon. But will this car attract attention in the luxury automotive sector? Read More
  • WeChat Leverages Celebrity Halo Effect to Increase Ad Engagement

    Ruonan Zheng  |   Share
    Many WeChat users were surprised to spot stars profile on their feed, turns out that it’s a new gimmick by WeChat to boost the visibility of moments ads. Read More
  • The Future of Luxury

    What You Need to Know About Luxury’s Extreme Disruption Force: Generation Z

    Daniel Langer  |   Share
    The Future of Luxury with Daniel Langer. Gen Z's consumer habits are changing products and brands, and luxury companies need to keep up. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 03/27/2023

Index LevelDaily Change% Change
262.33-$0.35-0.13%
LVMHKeringRichemont
-$0.1-$0.26-$0.25
View Index

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