Max Mara
Milan Fashion Week Pivots to Livestreaming Amid Virus Fear
With the help of Tencent, Milan Fashion Week took the unprecedented step to livestream all runway shows to reach a locked down China. Read More
Why the Female Power Suit Is the Next Big Business in China
The trending Chinese TV series "All is Well" is leading a national shopping trend for “women’s suits” that brands need to take notice. Read More
Woodbury Commons as “Essential as the Empire State,” Say Chinese Tour Operators
We traveled two hours by bus with Chinese tour operators to see them talk strategy with the outlet’s owners, Simon Property Group. Read More
Why Luxury Brands Should Care About Chinese E-commerce Social Media Platform Redbook
Luxury brands should care about Redbook, China's e-commerce social media platform, in which users post organic content about luxury purchases every day. Read More
The Luxury Goods Rental Market in China: What You Need to Know
The luxury goods rental market is rising in China with a number of players receiving funding from bullish investors. Here is what you need to know about it: Read More
Can Chinese Artists Lead Luxury Brands into New Territory?
Western luxury brands look to Chinese contemporary artists to tap emerging markets. Read More
New Shanghai Art Mall Lends Cutting-Edge Cachet To Luxury Brands
As brands in China increasingly turn to in-store art installations to distinguish themselves, K11 takes the concept up a notch with a six-level art mall. Read More
