marketing to Chinese women
Why the Female Power Suit Is the Next Big Business in China
The trending Chinese TV series "All is Well" is leading a national shopping trend for “women’s suits” that brands need to take notice. Read More
In China, A New Demand for Feminist Ads
New role models and feminist movements have popped up in advertising, giving the world a fresher look at evolving gender roles in China. Read More
5 Key Insights from Luxury Daily’s Women in Luxury Conference
What do senior executives from Boston Consulting Group, Chanel, Quintessentially, and more say about the importance of women in the Chinese luxury market? Read More
