Maison Martin Margiela

The LVMH-owned editorial site's "shoppable video" technology could catch on as a significant luxury marketing tool in China. Read More

As the holiday season and Chinese New Year approach, brands are getting more creative with gifting ideas for Chinese shoppers. Read More

Coming at the tail end of Shanghai Fashion Week and overlapping with Fashion Week in Beijing, recently Hong Kong's I.T Group celebrated 10 years in the mainland China market with a runway show in Shanghai. Read More

Over the past several months, the compounding financial woes of leading British luxury house Burberry has become the go-to sob story in business and luxury media alike. Read More

With more Chinese luxury consumers, particularly seasoned "veterans" in Shanghai and Beijing, moving beyond logo-heavy brands and towards less ostentatious niche brands heavy on heritage, craftsmanship and exclusivity, a window is opening in the country for understated labels. Read More

Though Chinese shoppers "still like an extra dose of bling on everything," a trend that we expect to see continuing to spread from top-tier to second- and third-tier cities is "logo-less" or less conspicuous luxury. Read More

Coming three weeks after another high-profile Beijing debut, the first Maison Martin Margiela boutique in China at Sanlitun Village, this week the Italian brand Hogan unveiled its first location in China at China World Shopping Mall. Read More

This evening, the French fashion house Maison Martin Margiela launched its first mainland China boutique at Beijing's Sanlitun Village. Read More