m-commerce
What’s a Computer? How M-Commerce Triumphed in China
It's difficult to understate how pervasive and essential smartphones are to Chinese millennials, a fact with major implications for luxury brands. Read More10 Lessons from China’s Dominant E-Commerce Game
The latest report by Boston Consulting Group reveals 10 key reasons that China is beating the West in the e-commerce industry. Read MoreChina’s M-Commerce Explosion Drives 32 Percent Singles’ Day Sales Growth
As Alibaba's annual e-commerce bonanza Singles' Day saw double-digit growth again this year, mobile sales took up the majority of orders. Read MoreSurvey: Mobile Payments Become Ubiquitous for China’s Tech-Savvy Shoppers
A new Nielsen survey finds that a staggering 99 percent of China's online shoppers now use mobile payment. Read MoreDior and Bulgari Become Luxury’s Early Adopters of WeChat Sales
With less than 10 percent of luxury brands taking advantage of WeChat e-commerce, the two labels jumped on board with a campaign for "Chinese Valentine's Day." Read MoreChina’s Mobile Shoppers Make More ‘Impulse’ Buys on WeChat
As the rate of WeChat users who shop over the app doubles, "impulse-driven" categories are seeing the biggest growth. Read MoreSocial Commerce and Smartphones Drive China’s ‘Generation Z’ Spending
According to the results of a new survey, the rapid ascent of social media and smartphone use for e-commerce in China is only set to get bigger with the younger… Read MoreMobile Dominates Future of China’s Beauty E-Commerce Market
According to a new report, mobile spending is set to surpass PC as early as next year for personal care products in China. Read MoreWhat Yoox and Net-a-Porter’s Merger Means for China’s Luxury E-Commerce Market
The deal struck between the two luxury e-tailers has one eye on China, but the Chinese market remains a challenge. Read More2015 Watch: Chinese Consumers to Become Even More ‘Mobile-Native’
From WeChat to m-commerce, reliance on mobile devices is a trend that's here to stay for China's luxury consumers. Read More