Luxury
The Rise Of China’s ‘Uncle Stars’: How Middle-aged Men Are Taking The Spotlight
“Uncle stars” are regaining popularity and bypassing even young idols. Jing Daily decodes how brands can leverage these middle-aged sensations. Read More
China’s ‘Healthy Appetite’ For Well-being And Sportswear Means More Luxury Opportunities
With well-being a priority on China’s agenda, demand for sportswear is on the rise. How can luxury brands carve out a space in the buoyant sector? Read More
How Luxury Brands Are Reviving Chinese Artisanal Traditions For Contemporary Tastes
From Guizhou textiles to inlaid wood, luxury brands, both native and Western, are reviving 5,000 years of history for today’s Chinese consumer. Read More
SKP Chengdu Ushers In A New Era Of The Chinese Luxury Mall
SKP Chengdu, Asia’s largest sunken-style luxury mall, has opened its doors in the Sichuan capital — attracting visitors from all over the country. What makes it so unique? Read More
Mainland China Reopens Borders And Hong Kong Drops Most Covid Rules
Chinese citizens are rushing to book flights as the country reopens its borders and quits quarantine. Read More
What China’s Cross-Platform Livestreaming Freedom Means For Luxury
Top anchors can now freely move between China’s live e-commerce platforms. How will the groundbreaking move benefit brands? Read More
LV Campaign Taps Messi And Ronaldo As Qatar World Cup Kicks Off. Should More Luxury Brands Get In The Game?
The FIFA World Cup has just kicked off in Qatar, and China’s obsession for the sport represents a goal that luxury brands can’t afford to ignore. Read More
What The Chengdu And Shenzhen Lockdowns Mean For Luxury This Fall
Another month, another lockdown. There are serious fears for China’s retail as major cities go on high alert. Read More
Introducing Omicron, Global Luxury’s Latest Enemy
Omicron, the new and highly mutated COVID-19 variant, is the latest in a series of concerns for global luxury brands in China. How is it likely to affect 2022 and… Read More
Will a Red-Hot Bilibili Become Irresistible to Luxury Brands in 2022?
Bilibili’s advertising revenue is one area to watch in the remainder of 2021 and into 2022, as more beauty and luxury brands eye the platform. Read More
