luxury skincare
SK-II, La Mer’s Sluggish Sales In China Cast Shadow On Premium Skincare Trend Boom
Luxury skincare brands’ recent sluggish sales performance raises questions about premiumization, once regarded as the winning approach to driving growth. Read MoreWhy SK-II’s Storytelling Still Resonates With Chinese Consumers
In an industry that thrives on newness, SK-II takes a different approach with its “My PITERA Story” campaign — and it's winning in China. Read MoreWhat Luxury Brands Can Learn From Bonnie & Clyde’s Beauty Disruption in China
As the demands of Chinese beauty consumers change, local independent beauty brands with personalities that offer exclusive technology are growing in appeal. Read MoreLuxury Skincare Brand Strikes Gold with Spas for Beauty-Obsessed Chinese
Foreign prestige beauty brands that offer exclusive spa visits for Chinese clients can earn their loyalty and create a stronger connection. Read MoreAudrey Hepburn’s Favorite Skincare Line Erno Laszlo Thinks Big in China
Erno Laszlo’s CEO Charles Denton plans to grow the New York-based skincare brand into a one billion yuan brand within five years. Read MoreInterview: Jean Zimmermann Of Ba Yan Ka La, China’s First Luxury Skincare Brand
Founded in 2007 by French entrepreneur and long-time China resident Jean Zimmermann, Shanghai-based Ba Yan Ka La bills itself as China's first luxury skincare brand. Read More