luxury market in china
Apple: The Watchmaker That Can Actually Benefit From China’s Luxury Watch Slowdown
While luxury watch brands continue to struggle amidst China's anti-graft campaign, Apple's brand identity and positioning give it a unique market advantage as it launches the Apple Watch this week. Read More
China’s Luxury Market Conditions Amplify Brands’ Risk of Overexposure
It's easier than ever for luxury brands to become victims of their own massive success in the China market as consumers increasingly pursue more individualistic style. Read More
China’s LGBT Consumers: How Luxury Can Tap Into a $300 Billion Market
The massive spending power of China’s 70 million-strong LGBT population presents a significant opportunity for luxury brands that show their support for the community. Read More
