luxury china
US Fashion Label Derek Lam Launches on JD.com’s Toplife
The move raises the question, is Toplife a better entry point into Chinese luxury e-commerce than Alibaba's Luxury Pavilion? Read More
3 Must Know Trends of Affluent Millennials In Shanghai
A report by CBNData and the Bank of China Shanghai branch reveals the behaviors of affluent millennial consumers between the ages of 23 and 28 in Shanghai. Read More
Hermès Enhances China Digital Game With Launch of First WeChat Pop-Up Store
Hermès launched its very first WeChat pop-up store to sell Apple Watch recently, further signaling its ambition to go digital in China. Read More
Alibaba Bets on VR to Drive Consumption on Singles’ Day Shopping Festival
Alibaba promotes VR technology during its signature shopping festival Single's Day, aiming to drive sales among tech-savvy Chinese consumers. Read More
In China, Women Buy Up Luxury Cars as a Symbol of Their Newfound Power
Chinese women accounted for 40 percent of Maserati's sales in China, one of the fastest-growing luxury car markets, and the cars symbolize their newfound power. Read More
HSBC Report: Men Key To Luxury Spending In China Today; Women Tomorrow
In the book "Luxury China: Market Opportunities and Potential," Chevalier and Lu note that the Chinese luxury business is still very much dominated by middle-aged men, most of whom splash out on high-priced luxury goods with the intention of giving them as gifts. However, as the authors point out, over time we can expect to see a gradual shift in power from male to female consumers. Read More
