Luckin coffee
Wake Up and Smell the Coffee. Beauty Certainly Has
With the increading popularity of coffee in China, local coffee chain brands have become ideal partners for beauty retailers. Read More
What’s Behind China’s Country Bumpkin Trend?
China’s fascination with the country bumpkin or “rube” trend is the focus of this month’s Chinese Collabs column. Here’s what luxury needs to know. Read More
What Does Luckin’s Comeback Mean For China’s Booming Specialty Coffee Scene?
Nearly two years after it was found to have fabricated more than $300 million in sales, Luckin Coffee is eager to tell the world that it is back on track. Read More
Luxury Brands Wake Up to the Booming Chinese Coffee Market
As China’s coffee shop market becomes increasingly competitive and sophisticated, how are luxury brands leveraging this opportunity? Read More
Starbucks Could Struggle as Chinese Coffee Upstarts Master Content-Commerce
While early China entrants had to build a coffee culture from scratch, the challenge today is intense competition from marketing-savvy local brands. Read More
New US Bill Threatens Chinese E-Commerce and Streaming Giants
Chinese e-commerce and streaming giants are facing the threat of being delisted from the New York Stock Exchange and Nasdaq. What does this mean for brands? Read More
A Day in the Life of 3 WeChat-Savvy Users
We interviewed 3 WeChat users – a fashion blogger, a consumer trend writer, and a tech expert – about how they spend their time on the super-app. Read More
