lower-tier cities
What Happens to Luxury if Chinese Consumers Cut Back?
China’s consumers are cutting back on spending as the country struggles with recent economic challenges. But what will this mean for luxury brands? Read MoreConsumers in China’s Lower-Tier Cities Are Fueling Luxury Growth Online
Domestic lower-tier consumers that do not have access to high-end brands’ brick-and-mortar stores are now fueling luxury growth online. Read MoreCan Luxury Leverage China’s New Direction?
China’s crackdown on a wide range of businesses shows Beijing is changing its strategy. But can luxury brands take advantage of this shift? Read MoreKuaishou’s C-Suite Reshuffle Shakes Investor Confidence
Following C-suite changes at JD and ByteDance, Kuaishou has become the latest tech giant to see its CEO resign as Beijing’s industry crackdown rages on. Read MoreGood News For Luxury? 60% Of China’s College Kids Expect To Be Millionaires
Over 60 percent of college students think their yearly earnings will reach one million yuan within ten years after graduation. Are luxury brands listening? Read MoreHow Do You Know Your China Market Research Is Working?
China's luxury market is continually growing and evolving, so making sure your market research is timely and accurate is crucial. Read MoreDoes Ultra-Luxury Have a Digital Future in China?
Thanks to the success of Tmall’s Luxury Pavilion, luxury brands feel better about selling their most expensive products through digital channels. Read MoreHow Brands Can Sparkle in China’s $100 Billion Jewelry Market
Global brands have only scratched the surface of China’s vast jewelry market. But can they learn from savvy domestic players and dazzle local audiences? Read More10 Truths Brands Should Know About Livestreaming in China
E-commerce livestreaming has evolved into a large part of China’s e-commerce sector. But what questions should brands ask before they start livestreaming? Read More4 Reasons To Remain Bullish On China’s Luxury Market
LVMH's Q1 2021 results are a timely reminder that China is still luxury’s top growth driver. Jing Daily explains the four main reasons why. Read More