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Luxury Brands: Don’t Worry About China—Worry About Your Game
I understand why the future of China’s meteoric luxury market might look shaky, but China will be fine. Will your brand, though? Read More
Who Won the Chinese Market at Paris Fashion Week?
The Jing Daily Fashion Week Score stops off at the last of the big four fashion weeks, Paris. But was China represented enough? Read More
How Chinese Collectors Drive Luxury Demand
As collectors search for appealing investments, a new generation of young Chinese want luxury goods as assets that also reflect individuality and status. Read More
Does Swapping Celebrities Damage Your Brand?
Luxury names lean heavily on celebrities in China, so does it matter when they need to cut ties with a big name and drop in another? Read More
How JD.com Is Luring Luxury Brands Back
China issued rules to prevent monopolistic behavior from internet firms. As such, luxury brands will no longer have to choose between Tmall or JD. Read More
Miu Miu Unveils Its “Mountain Club” Pop Up in China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
What Do Chinese Cultural Consumers Want?
CCCs who spend on building their interest-based collections (including rare and hard-to-find items) are emerging as VIPs for top brands worldwide. Read More
Aha Lolo: The Influencer Duo Popularizing Fashion Criticism In The Digital Era
In an age of post-pandemic digital transformation, the Chinese influencer duo Aha Lolo has been heavily disrupting traditional fashion criticism. Read More
Tencent Launches ‘Famous Products’ To Win Back Luxury Brands
WeChat has just added a new section called "Famous Products" to its six-month-old e-commerce marketplace, Tencent Huiju. Will it succeed? Read More
Does Fur-Free Luxury Matter In China?
Mytheresa is the latest luxury retailer pledging to go fur-free, but will it help or hurt the brand’s sales in China? Read More
