l’oreal
Can Lululemon’s Footwear Launch Beef Up Its Growth In China?
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
The Top Four Brands That Won International Women’s Day
Ahead of International Women's Day, Jing Daily highlights four brand campaigns that resonated greatly with today’s Chinese females. Read More
C-Beauty Brand Girlcult Taps the Euphoria Hype
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read More
What Luxury Can Learn From Watsons’ PR Disaster
One of China’s oldest beauty healthcare chains got more than it bargained for when it offered face masks at a paltry 0.01 yuan. Read More
Why Luxury Will Turn to Big Data in 2022
In 2022, the best luxury brands will move into the future and ensure success by fostering their company’s most valuable intangible asset: data. Read More
Will Viya’s $210 Million Tax Fine Rattle China’s Livestreaming Industry?
Viya, China’s “queen of livestreaming,” has been fined $210.2 million for tax evasion. But what does that mean for China’s once-booming livestream economy? Read More
L’Oréal Won Double 11, But At What Cost?
After topping Tmall’s Double 11 cosmetics sales ranking, L’Oréal has been accused of false advertising. How can the brand gain back consumer trust? Read More
Kering & Burberry Lead China’s Latest International Import Expo
This November, the world's leading luxury and beauty companies will attend the fourth China International Import Expo (CIIE) in Shanghai. Read More
Can Estée Lauder and L’Oréal Hold Onto Their Lead in China?
China’s beauty market is expected to hit $57 billion by 2040, according to NellyRodi and Luxurynsight. How should brands prepare for the next 20 years? Read More
Introducing China’s Top Virtual Idols: Ayayi and Luo Tianyi
Following China’s crackdown on the entertainment industry, celebrities have become an unsafe option for brands. But are virtual idols a safer one for them? Read More
