l’oreal

According to a new report by Gartner L2, 84 percent of all premium beauty brand engagement on Weibo is driven by posts featuring celebrities. Read More

Attempting to eliminate fake-follower buying in China, the state media CCTV investigated the behind-the-scenes supply chain of this grey market. Read More

Here are China's Gen Z’s top five luxury KOLs and celebrities on Weibo, according to Secoo's research that was published lately. Read More

As many brands increasingly use livestreaming to monetize that attention, they need to understand what's driving the estimated $5-billion livestreaming juggernaut in China. Read More

Has Fan Bingbing’s tax scandal brought negative effect to luxury brands she endorsed? The answer is yes and no, according to the data intelligence company ParkLu. Read More

Luxury beauty brands are adapting to China's regulations and the crackdown on daigou shoppers, but the brands are optimistic on the future of travel retail. Read More

At the China International Import Expo on November 5, China said the import of travel services expected to reach over $1.4 trillion in the next five years. Read More

L’Oreal CEO Jean-Paul Agon was optimistic on company's sales growth in China despite the ongoing trade war with the US. Read More

Australia’s luxury retail industry continues to be bolstered by increased visitation and spending from Chinese inbound consumers. Read More

As social search engines like WeChat strive for relevancy, they can achieve a powerful marketing effect for luxury brands. Read More