logo fatigue
Op-Ed | Chinese Consumers and Logos: an Endless Love Story?
The debate as to whether visible logos on luxury products is appealing to affluent Chinese consumers is no longer a black and white issue for brands. Read MoreGucci CEO Marco Bizzarri: China’s Luxury Consumers Aren’t ‘Ashamed’ to Wear Logos
At the New York Times International Luxury Conference, Gucci's CEO and other top executives shared their thoughts on whether the logo is dead in China's luxury market. Read More