l’occitane

A new report released by influencer marketing agency PARKLU shows 3 golden rules to maximize the value of China's beauty influencers. Read More

Here are the top Chinese teen heartthrobs that you need to start following on Instagram. Read More

From Lu Han's new L'Occitane campaign to released photos of the face of JD.com, here are what Chinese consumers are buzzing about on social media today. Read More

'Little Fresh Meat,' the handsome young men in ad campaigns for women's products, are a growing phenomenon in China as brands aim to leverage their sex appeal. Read More

Despite its emphasis on discounts, China's biggest e-commerce shopping event Singles' Day hasn't skipped over luxury and premium labels. Read More

Alibaba's e-commerce platform gets tough on fake sales by introducing new regulations on how brands can sign up. Read More

A roundup of ongoing digital campaigns on China’s social media, featuring Max Factor, Shu Uemura, Cadillac, Agatha, L’Occitane, and Estée Lauder. Read More

A roundup of ongoing Chinese New Year campaigns by beauty and cosmetics brands through January 30, featuring Lancôme, L’Occitane, Sephora, Olay, and Clarins. Read More

A roundup of new and ongoing campaigns in China through the end of the year, featuring Shiseido, ELLE, M.A.C, L'Occitane en Provence, Dunkin’ Donuts, and Cosmopolitan. Read More

Could we soon see more foreign luxury brands following L'Occitane's lead in pursuing a Hong Kong listing? Read More