Li Bing Bing
Dior’s Embrace of China’s Adored Transgender Icon Is A Win
While other luxury brands are struggling with their ambassadorial announcements, how did Dior’s appointment of transgender icon Jin Xing work? Read MoreHow The Top Brands Are Recruiting First-Time Buyers In China
Jing Daily takes a deeper look at the luxury brands that understand how to create emotionally-connected retail to recruit young, first-time purchasers. Read MoreLive-Streaming Apps Boom in China, Fuel Celebrity, Create New Stars
China's online live-streaming video apps are becoming increasingly popular among both netizens and celebrities and giving brands like L'Oreal a chance to easily reach millions of potential fans. Read More