legacy
Max Mara’s Business Strategy Delves Into China’s Youth
Throughout 2022, Max Mara launched a series of initiatives in China translating its seven-decade legacy into Gen-Z-friendly language. Read MoreHow China’s “Spoiled” Second Generation Rich Help Their Parents’ Businesses
Wang Jianlin will not be giving his company to his disinterested playboy son, Wang Sicong. But in some cases, self-actualizing second generation rich really can transform their parents’ businesses. Read More