Lao Gan Ma
Tmall Hopes New York Fashion Week Audiences Buy Into “China Cool”
Tmall, in collaboration with New York Fashion Week: The Shows, will showcase emerging Chinese designers at their “China Cool” event. Read More
Reaching Your Audience in China Requires Culture and Authenticity
Luxury brands need to pay attention to their marketing strategies when reaching Chinese audiences, and this requires understanding culture and authenticity. Read More
