Lancôme

According to a new report by Gartner L2, 84 percent of all premium beauty brand engagement on Weibo is driven by posts featuring celebrities. Read More

The goodies-filled Christmas Advent calendar, an increasingly popular product in the Western beauty industry in recent years, has finally made its way into China. Read More

Azoya Consulting takes a look at what’s going on and highlights a few major trends that may give us a clue as to which segments will perform well during this year’s Singles Day. Read More

L’Oreal CEO Jean-Paul Agon was optimistic on company's sales growth in China despite the ongoing trade war with the US. Read More

More players, more choices – travel packages and theater tickets are expected to be popular – and more involvement of physical stores. Read More

The London-based market research provider Euromonitor International argues its time to redefine Chinese consumers according to their “personality types” and suggests five new, distinct consumer categories. Read More

Kim Kardashian West entered the fray of powerful Chinese influencers to open an official account on China’s social beauty platform Little Red Book. Read More

Airport outreach has been evolving towards a more lively approach to better align with Chinese consumers’ need for experiential luxury. Read More

Chinese government's crackdown on celebrity pay is likely to have a substantial implication on the brand-celebrity relationship. Read More

As reality show 101 demonstrates, in China’s evolving feminist culture, a variety of different women are now being idolized by young consumers. Read More